Blog Mission
Everyone who knows me, knows how passionate I am about the wine industry — and small wineries hold a special place in my heart. I want to see ALL of you succeed!
Understanding that most of you don’t have the time, knowledge or experience to keep abreast of the latest marketing and website information, I’ve started this Wine Marketing Blog focusing on small, boutique and micro wineries with topics ranging from ‘Don’t put spaces in file names!‘ to ‘Selling wine in our struggling economy‘. You see, keeping up with this stuff IS my job and I want you to benefit from my knowledge and experience.
I plan to post a new topic every few weeks focusing on such issues as ‘Quick and easy ways to start sending eNewsletters and why’, ‘Preparing for a site redesign’ and ‘Keeping track of your website traffic and what to do with it’. Some of these articles are harder to write then others (I’m a fanatical researcher and don’t believe in posting something unless I’ve got the facts) so I may not be as regular as clockwork, but I’ll do my best!
Oh, and if you have any questions or ideas for possible topics, PLEASE don’t hesitate to let me know!
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