Choose a bottle where the ‘seam’ is towards the back of the bottle (view the example to the right)
Make sure the label is crisp, clear, and in perfect condition
Check the capsule to make sure it doesn't have any noticeable marks or wrinkles
If you have a logo on the capsule, make sure its facing towards the front, or, if you don't want it to display in the image, choose one with the logo in the back.
If you don’t want the back label to show through the front on light colored wines, remove the back label and scrub off the remaining glue residue. (Labels are usually glued on pretty good so can be VERY difficult to remove.)